Case Study

Dr. Mark Cafagna On Establishing A Digital Presence With Online Chiro

Dr. Mark Cafagna

Client Since: 2004
Location: San Marcos, CA
Practice Size: Solo Practitioner

Increased Visibility, Increased Patient Appointments

8 New Patient Leads
Per Month On Average

20+ Keywords Ranking
In Top Google Results

100+ New Patient Calls
+ Form Fills in 2024

Challenge:

Dr. Cafagna was starting a fresh practice in Los Angeles after moving to the area, but struggled to identify the best means to get the word out to prospective patients. At the time, digital marketing was a mystery, but an untapped market with limitless potential. He knew he wanted to take advantage of the reach that search engines could provide.

Solution:

After teaming up with Online Chiro and their search engine experts, Dr. Cafagna’s website boasted a “fantastic investment”, providing a personalized and mobile responsive website that tracked not only website analytics, but detailed SEO reporting to ensure that his practice website was ranking for keywords and phrases that local patients were searching for.

Impact:

With SEO content providing a huge kickstart to the website’s launch, DrMarkChiropractor.com quickly ranked in the top results of dozens of keyword searches, helping to reach local patients who needed care and helpful resources for the treatments they sought out. For over 20 years, Dr. Cafagna has seen a consistent number of new monthly patient leads and appointments with Online Chiro’s digital marketing services.

“[Online Chiro] has done a great job. We started back when there was no such thing as a practice website, it was unheard of. You get a lot for your money, and it’s served us very well. We track all our new patients, usually getting 6-10 new patients a month, and really, we like to keep it fresh with good content. Your SEO program really helps us do that effectively.”

- Dr. Mark Cafagna

About

Dr. Mark Cafagna provides health information and treatment that transforms peoples lives by increasing their energy, excitement, and youthfulness for life. He offers 39 years of experience, having treated over 12,000 patients in that time, including treatment for the most difficult cases. Dr. Mark treats all types of injuries, including Car, Work and Sports and has maintained an online presence for his practice for over two decades.

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